To the editor: Sorry, however what even is a Behavior (“California’s burger wars warmth up as Behavior Burger & Grill trolls In-N-Out with new billboard,” Aug. 13.)? It’s not the spot you hit after a soccer sport. It’s not the place you land after a weeklong hike within the woods. And it’s definitely not the primary burger you seize after flying into LAX from out of state.
That crown belongs to In-N-Out, the undisputed cultural king of California burger chains, it doesn’t matter what so-called statistics the Behavior flashes on a snarky billboard. They will preserve pretending this can be a actual rivalry. I’ll preserve devouring Double-Doubles and Animal Fries like a loyal topic.
Charlie Henry, El Segundo
