EXCLUSIVE: WME‘s ex-corporate technique SVP has joined the board of Madness, the UK company that reps the likes of Maya Jama.
Laura Edwards will turn out to be a Non-Government Director on the London store following 5 years in New York with WME, which she exited a number of months again. Throughout her time at WME she labored throughout M&A, expertise and world technique. She used to work for Adidas and beforehand ran a consultancy in London and New York.
At Madness, Edwards will be a part of the company’s management staff and contribute to board conferences. Madness not too long ago achieved B-Corp certification, outlined as “companies that meet the best requirements of verified social and environmental efficiency, public transparency, and authorized accountability to steadiness revenue and goal.”
Madness reps UK stars together with Jama, Mollie King, Adam Pearson and Zara McDermott. The outfit not too long ago employed a digital boss for its manufacturing arm, Edd Buckley, who has labored throughout a few of the UK’s largest leisure reveals.
Andy Varley, the founding father of Madness Group, mentioned Edwards’ “immense expertise in scaling world media and expertise companies is an ideal match for Madness’s subsequent part of progress.” “She has an distinctive observe report of driving worldwide enlargement and strategic growth, and we’re excited concerning the invaluable insights and experience she brings to the desk,” he added.
Edwards mentioned: “I’m delighted to affix Madness’s Board, and what is without doubt one of the most spectacular management groups I’ve met. The staff at Madness are redefining what it means to characterize expertise.”
