Ted Subject’s Radar Footage has teamed with For Us By Us Studios to develop a scripted collection concerning the iconic Fubu hip hop clothes model.
The Fubu (For Us By Us) collection will chronicle the story of the model the place cash, energy, and hip hop trend collided to create a $6 billion empire.
Fubo was based in 1992 by J. Alexander Martin, Keith Perrin, Carlton Brown, and Shark Tank star Daymond John. “Rising from the gritty streets, it shattered norms and blazed a path for city trend,” with its ascent “marked by daring strikes, high-stakes gambles, and a relentless hustle that turned a dream into a worldwide sensation,” based on the press launch.
The Fubo collection additionally “delves into the controversial moments, the facility struggles, and the untold tales behind the scenes.” Viewers can “witness the clashes, the triumphs, and the scandals that outlined their path to greatness.”
“We see this collaboration as a possibility to not solely have fun the colourful tradition of hip hop but additionally to honor the unsung heroes who’ve formed its trend panorama,” stated Subject. “By means of their tales, we goal to encourage and empower audiences, whereas highlighting the transformative energy of creativity and self-expression.”
The venture is being spearheaded by J. Alexander Martin and Roberto “Rush Evans, co-founders of For Us By Us Studios, Chante Evans, collection government producer; Subject, co-founder of Interscope Information and producer (Jumanji, Riddick, Wheel of Time), Justin Smith, producer (Bodied, Guardians of Justice. Flinch), and Terry Ross, Ross Media Group, board member of Carnegie Corridor and government producer (Freaknik).
Mentioned Martin: “Fubu has at all times been about empowerment and breaking boundaries. Partnering with Radar Footage permits us to inform our story authentically and with the respect it deserves. We’re wanting to showcase the journey of Fubu from a small startup to a worldwide model, and the influence it has had on our tradition.”
Added Evans: “This collection is a tribute to everybody who believed within the imaginative and prescient of Fubu. It’s about group, resilience, and the facility of believing in your self. We’re honored to companion with Radar Footage to share this narrative with the world.”
