In opposition to powerful Sunday Night time Soccer competitors, the 82nd Annual Golden Globe Awards averaged 10.1 million viewers, in response to VideoAmp in a single day information shared by the present’s producer Dick Clark Prods. and community CBS.
A comparable VideoAmp scores data for final yr’s Globes was not made accessible, making an apples-to-apples comparability unattainable. In its first yr on CBS, the 2024 Golden Globes averaged about 10M folks in Nielsen’s time zone-adjusted quick nationals, together with Out-of-Dwelling scores, up from 9.4M Stay+Identical Day preliminary viewers.
CBS is just providing VideoAmp numbers on account of mum or dad firm Paramount’s ongoing dispute with Nielsen. VideoAmp scores sometimes are barely larger than Nielsen figures however with 2024 Nielsens and 2025 VideoAmp numbers so shut, it’s onerous to say with certainty whether or not this yr’s ceremony was on par or barely off from final yr.
Both approach, the Globes viewership continues to be on an upswing after hitting its lowest viewers ever two years in the past when it returned to airwaves post-HFPA scandal with 6.3M Nielsen viewers.
That 2023 ceremony aired on a Tuesday although, which additionally doubtless contributed to the dip in viewership. The present has carried out significantly better now that it’s returned to Sunday nights. As all the time with Sundays, the Globes bought a lead-in from the NFL, which tends to supply a giant scores increase.
There have been uncommon circumstances final evening with CBS carrying the Kansas Metropolis Chiefs vs. Denver Broncos sport. Because the Chiefs sat many of the beginning gamers, together with Travis Kelce and Patrick Mahomes, and had been demolished by the Broncos due to it, the matchup wasn’t essentially the most enticing lead-in and weaker than final yr’s. Nonetheless, it doubtless provided a little bit of a bump.
The Globes had been additionally competing with NBC’s Sunday Night time Soccer matchup between Minnesota and Detroit, which attracted 28.5M viewers, in response to Nielsen, which is seemingly the most important SNF common season finale in 12 years.
Per CBS, the live-streaming viewers for the Globes was up 9% from final yr on Paramount+ and the CBS App, not a shock as TV viewing continues to shift from linear to streaming.
In response to social media information attributed Social Content material Scores and Quid Monitor and launched by DCP, this yr’s Golden Globes was the #1 broadcast particular throughout all of TV within the final 12 months, driving 40 million social interactions on present evening; it was essentially the most social Golden Globes ever, up +124% YOY, surpassing 45.1 billion potential impressions, up 52% from final yr.
The Golden Globes are one of many many award exhibits making an attempt to regain pre-pandemic viewership ranges. In 2020, greater than 18M tuned in for the ceremony on NBC.
That was the final telecast earlier than the awards present got here beneath fireplace for revelations a couple of lack of variety and allegations of impropriety throughout the HFPA, the group that beforehand awarded the Globes however was disbanded in 2023. Final yr was the primary Globes handy out awards beneath its new governing physique.
There have been a number of shakeups at this yr’s ceremony, like Fernanda Torres‘ massive win as Finest Feminine Actor in a Movement Image for Sony’s I’m Nonetheless Right here and Demi Moore’s victory for Feminine Actor in a Movement Image Musical or Comedy for Focus Options’ The Substance. Netflix‘s Emilia Pérez gained Finest Movement Image Musical or Comedy, and A24’s The Brutalist gained Finest Movement Image Drama. See the full winners’ checklist right here.
