Parasite producer Barunson E&A has a brand new CEO.
Yoonhee Choi has stepped in to take over from Gene Hong (Brian) Park and Kwak Sin Ae. She has been with Barunson E&A since 2021, when she was employed as Managing Director and was upped to COO in April final 12 months.
Choi was beforehand at CJ ENM, serving as head of worldwide gross sales for movies such because the Barunson E&A-produced Oscar winner Parasite and The Spy Gone North and producer of titles resembling Seobok, Exhausting Hit and Nothing Critical.
Barunson E&A’s upcoming slate additionally contains the following two options from Parasite director Bong Joon-ho and in addition to initiatives from administrators Kim Sung-hoon and Um Tae-hwa.
Since October 2022, it has been increasing its international footprint by launching Worldwide gross sales and manufacturing / financing arms, securing gross sales rights to its first non-Korean movie, Giddens Ko’s Miss Shampoo, and investing in Indonesian thriller 13 Bombs, directed by Angga Dwimas Sasongko. The corporate stated immediately it could “aggressively search for extra initiatives around the globe to finance and co-produce this 12 months.” That may play into Choi’s skillset.
“Barunson E&A will proceed to work with the main filmmakers in Korea, creating compelling content material whereas our worldwide operations actively search alternatives to board on international initiatives with world-renowned and up-and-coming expertise, putting no restrictions on format, style, and language,” stated Choi.
