The social media world was shocked and saddened to listen to the information of Kyle Marisa Roth’s passing on Monday, April 15. Roth’s mom, Jacquie Cohen Roth, introduced the information in a LinkedIn submit.
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Roth’s Demise Confirmed By Household On-line
“This isn’t a platform for private life shares however so lots of my connections on this platform return years and I’ve a devastating loss to share. My daughter Kyle has handed away. She touched a few of your lives personally and a few of your lives by way of her immense life on one other platform,” she mentioned within the submit, referencing her daughter’s TikTok fame.
“Kyle liked and lived fiercely. Nothing is sensible now and we’ll perceive extra within the subsequent few days. Be form to 1 one other please.”
No official explanation for dying has been launched. Roth was 36 years outdated and lived within the Washington, D.C. space.
Roth’s sister, Lindsay Roth, additionally confirmed the dying on social media.
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“My sister Kyle Marisa handed away final week,” she posted on Instagram on April 15. “As a household we’re nonetheless processing and deciding tips on how to correctly rejoice and honor her life. We don’t know occurred but. I do know she touched so many individuals along with her humor, intelligence, magnificence, gossip activism, athleticism and extra – she had so many items.”
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Roth Constructed On-line Fame By Studying Celeb Blind Gadgets
Roth constructed a platform on TikTok by studying blind objects and providing up her generally controversial opinions on them. She’d amassed lots of of hundreds of followers on the time of her dying. She started every video along with her signature name out, “You need extra? I’ll provide you with extra,” earlier than launching right into a normally salacious celeb gossip blind merchandise.
Rumors had been swirling since Roth’s mega profitable account was banned on TikTok not too long ago for “copyright violations,” which Roth attributed to complaints about utilizing unauthorized clips of the movie, “The Biggest Love Story By no means Informed,” starring Jennifer Lopez.
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Roth Accused Lopez Of Having Her Account Banned

A latest Forbes article explored the concept Lopez was having TikTok accounts that have been essential of her banned. Roth herself was quoted within the story.
“… A number of creators claimed to have obtained copyright strikes on their TikTok accounts in response to their essential commentary on ‘The Biggest Love Story By no means Informed.’ Copyright strikes can tremendously have an effect on a creator’s attain and potential earnings; for TikTokers who make a residing from the video-sharing platform, the transfer was seen as a low blow from Lopez’s staff,” the article said.
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The article continued. “‘J Lo’s narcissism single-handedly crushed the principle portion of my small enterprise,’ Kyle Marisa mentioned. ‘I didn’t even have the chance to obtain or save 4 years value of my content material that had been seen over a billion occasions and amassed over 50 million likes.’ Kyle Marisa has since created a brand new account, however lamented the 4 years of arduous work that was put into constructing her sizable TikTok following of virtually 700,000, having misplaced lots of of hundreds of followers from the ban. She advised me that her incomes potential has been severely impacted by the lack of her account, estimating that ‘J Lo has value me greater than 4 figures of earnings only for March 2024,’ which impacts her potential to entry crucial medical care.”
“If I Die Of Colon Most cancers, It is On Her”
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On April 1, Roth posted a video on TikTok referencing the Forbes article and stating, “I can’t get a colonoscopy any time quickly, can’t afford it. And also you guys already know I’m overdue. And I missed Colon Most cancers Consciousness Month, the place I used to be going to make use of my 700,000 follower platform to speak about my expertise.”
“However oh, J. LuLu had a f—— narcissistic meltdown. She robbed me of all the pieces. If I die of colon most cancers, it’s on her,” she mentioned ominously.
Roth had been open about her battle with colon most cancers and the following despair that adopted her restoration on her platform.
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Influencers React To Kyle Marisa’s Demise
On one in every of her final movies, Bunnie Xo, the podcast host and spouse of nation singer Jelly Roll, commented, “I’m so unhappy.” Molly McPherson, a PR professional who has over 500,000 followers on TikTok, shared an emotional video simply after she discovered the information of Roth’s dying.
“I’m completely devastated by this information… I’m so unhappy and I’m so offended proper now. I’m in shock… Kyle was superb. Some folks dismiss creators as a result of they’re on this app and so they is perhaps foolish and trite… She had boundless power and sure, she talked about blind gossip, issues that folks may look down on. However what? Kyle was sensible.”
