Sometimes the momentum of Christmas moviegoing spills over into Dec. 26, however that wasn’t the case this 12 months as Warner Bros’ Wonka led all titles with $8.9M — the second lowest take for a No. 1 film after Christmas (since 2000) forward of the studio’s personal Surprise Lady 1984 which made $5.8M when a bulk of the nation’s cinemas had been closed on account of Covid. Yikes!
Within the final two years put up pandemic, the No. 1 film on Dec. 26 cleared some $30M-plus in a single day –we’re speaking Spider-Man: No Manner Dwelling and Avatar: The Manner of Water. In its pre-Covid heyday, Dec. 26 delivered $56.7M to Star Wars: The Pressure Awakens in 2019, a file amount of money earned by a film the day after Christmas.
Warner Bros./DC’s B CinemaScore Aquaman and the Misplaced Kingdom after main the weekend with a 4-day of $38.3M, fell to the No. 2 spot with $8.3M (-21% from Christmas) yesterday at 3,706 theaters.
Vacation moviegoing is meant to be vibrant, shiny and shiny, and sluggish doesn’t even start to explain the ratcheting down of turnstiles.
Warner Bros.’ The Colour Purple, which has fully revived the film musical in a God-awful market, noticed $7M at 3,152, -61% from Christmas Day’s $18.15M. Observe that the musical’s first day gross was boosted by a bunch gross sales program that the studio executed.
Whereas Colour Purple‘s Christmas opening day inched out Common’s 2012 function musical Les Miserables ($18.1M), that film had a greater second day maintain, -33%, with $12.1M. Wonka will doubtless cross the $100M home mark at present at 4,213 theaters, whereas Aquaman 2 rises to $46.6M at 3,706 and the 2x Golden Globe nominated Colour Purple sees $25.1M.
Some would possibly argue that in earlier years, Dec. 26 fell on a Monday in 2022 and Sunday in 2021. Nonetheless, even the Tuesday post-Christmas every day grosses for Spider-Man: No Manner Dwelling and Avatar: The Manner of Water had been leaps and bounds larger at $21M+ apiece from what we noticed yesterday with Wonka and Aquaman 2.
Illumination/Common’s Migration noticed $6.5M, +22% from Christmas’ $5.5M placing its working complete by 5 days at $24.3M.
Amazon MGM’s George Clooney directed The Boys within the Boat grossed $3M on Tuesday, -47% from Christmas for a 2-day of $8.7M in fifth place for the day. The film which boasts no marquee stars is enjoying stable within the flyover states and has an A CinemaScore.
Sixth place goes to Sony’s Anybody However You with $2.6M (+28% from Christmas’ $2M) and a working complete over 5 days of $10.7M at 3,055 places.
A24’s The Iron Claw in seventh posted $1.7M, -12% from Christmas, at 2,774 and a working complete of $8.5M.
Eighth place belongs to NEON’s Michael Mann directed Ferrari with $1.5M, -47% from Christmas and previews of $2.85M for a $4.4M working complete. Whereas the film’s Christmas day gross was barely above that of All of the Cash within the World ($2.56M), Ferrari‘s Dec. 26 take is slightly below that of the Ridley Scott title’s identical day of $1.76M.
Sometimes for these films that open on Christmas day they’re certain to see 10x their opening day gross (not counting Christmas Eve previews). Search for a remaining for Boys within the Boat within the $40M vary, Ferrari within the $20M neighborhood (very similar to All of the Cash within the World‘s home remaining of $25.1M — that’s why we hold comping to it), and Colour Purple properly previous the $100M mark.
